Kevin Plank Warns Competitors: Under Armour Will Soon Be 'Something to Deal With' Again (BBJ Story) | WYPR

Kevin Plank Warns Competitors: Under Armour Will Soon Be 'Something to Deal With' Again (BBJ Story)

Oct 30, 2018

Credit The Baltimore Business Journal

Under Armour Inc. CEO Kevin Plank was not ready to declare victory on Tuesday as shares of the sportswear maker surged more than 25 percent in trading.

But he did say competitors will have to deal with a strong rival once again.

The company beat profit and revenue projections while reducing its inventory more than expected.

It's no secret that the last two years have been difficult for Baltimore-based Under Armour as it has dealt with slowing sales growth in North America and a backlog of inventory.

Plank admitted no one is "jumping up and down about the size of the growth," though he praised the company's ability to increase sales while undergoing a "seismic shift."

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