Slate contributor Seth Stevenson rates Burger King's newest ad campaign, "Wake up with the King." The commercial's resurrection of a Burger King ad icon from the late 1970s is targeting cynical men of the 18-to-35 crowd.
Copyright 2004 NPR
Slate contributor Seth Stevenson rates Burger King's newest ad campaign, "Wake up with the King." The commercial's resurrection of a Burger King ad icon from the late 1970s is targeting cynical men of the 18-to-35 crowd.
Copyright 2004 NPR