Profs and Pints Baltimore presents: “An Intro to Entrepreneurship,” on the basics of what universities teach about starting a business, with Daniel J. Lee, associate professor of entrepreneurship at the University of Delaware.

Regardless of whether you are a seasoned entrepreneur or simply thinking of launching a new business, you’ll profit mightily from coming to Baltimore’s Guilford Hall Brewery to hear entrepreneurship expert Daniel Lee share his wisdom.

Professor Lee will start by discussing common myths and misgivings about starting a business, debunking preconceived notions about who can become an entrepreneur and sorting truth from fiction when it comes to why some businesses fail.

He’ll introduce those on hand to how the entrepreneurial mindset is taught at the collegiate level. You’ll learn about the practical application of key concepts such as the “lean startup” method of developing businesses and products and also the use of “problem interviews” to identify consumer needs.

You’ll be walked through key stages of the entrepreneurial process, starting with opportunity recognition and screening and moving on to idea generation, business model generation and validation, and, finally, the launch and growth of a new venture. You’ll learn how this process can be applied to a wide range of entrepreneurial contexts, become familiar with innovation strategies like disruption, and end up with a better understanding of intellectual property and the use of “platform architecture” in planning how a new venture will operate.

Attendees will learn a practical framework to assess and pursue their own entrepreneurial ideas. They’ll also gain valuable insights that can be applied to real-world ventures regardless of industry or experience level. (Advance tickets: $13.50 plus sales tax and processing fees. Doors: $17, or $15 with student ID. Doors open at 3:30 pm. Talk begins at 4:30.)

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