Surviving The COVID Economy: Retailers Brace For Uncertain Holiday Season Amid Health Crisis | WYPR

Surviving The COVID Economy: Retailers Brace For Uncertain Holiday Season Amid Health Crisis

Nov 11, 2020

Credit AP Photo/Tony Dejak

Today on Midday: another check on the economic impact of the pandemic. For retailers, it's supposed to be the most wonderful time of the year.  But this year, as cases of Coronavirus surge across the country, consumer spending may be a ghost of holiday's past.  

Bill Thorne, the Senior Vice President of Communications and Public Affairs at the National Retail Federation, explains the benefits of shopping early this holiday season. 

Melody Simmons of the Baltimore Business Journal talks about her reporting on the Black business owners in Baltimore fighting to survive the pandemic.

Plus, Hampden Village Merchants Association President Ben Ray discusses the importance of keeping cash in the community this Christmas.