Zatarain's showcases New Orleans cuisine during Super Bowl week

The New Orleans unit of Sparks flavoring giant McCormick & Co. Inc. has been using Super Bowl week to showcase its line of Cajun food products to people from across the world.

Zatarain’s, which McCormick acquired in 2003 for $180 million, set up a booth this week with cooking demonstrations and samples in the Super Bowl media center. More than 5,200 media members are credentialed for this year’s game and the media center has been a hub for celeberities and athletes making appearances on various…