Target bets on exclusive toys this holiday season to drive sales

Target Corp. is trying a new method to drive sales this holiday season, allowing shoppers to purchase and ship a selection of toys in its stores, Reuters reported.

Beginning on Oct. 14, Target will feature 20 toys at the front of its aisles promoted with signs featuring QR codes. Shoppers with smartphones can scan the codes to buy any of those items and have them shipped free.

Read more: http://feeds.bizjournals.com/~r/bizj_baltimore/~3/VLGwn6ZmPWs/target-bets-on-exc...
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