McDonald’s plans ‘Fish McBites’ to boost sales

NEW YORK — McDonald’s profit rose with the help of its Dollar Menu in the latest quarter. Now the world’s biggest hamburger chain is turning to a pipeline of new menu items to boost slumping sales, starting with its “Fish McBites.” The Oak Brook, Ill.-based company is betting that it will be able to fend [...]

Read more: http://thedailyrecord.com/2013/01/23/mcdonalds-ekes-out-higher-profit-with-value...
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